Market Analysis Software in Something Directory

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Marketing Management Analytics( Aegis Group plc.) in Something Directory

 

MMA began operations in 1989 as Media Marketing Assessment and quickly became known by clients for continually developing cutting edge methods for measuring the sales impact of advertising and other marketing mix components. The primary product, Marketing Mix Analysis, blended data sources to offer fact-based analysis, quantifying the sales impact of media. To date, MMA has successfully completed brand and business analyses, in more than 50 television markets, totaling more than 10,000 fully specified models of advertising performance.Building on its continuous marketing planning toolset, MMA launched the industry’s largest investment in on-demand marketing services. The offering, Avista by MMA, was launched in 2005.MMA strives to help clients achieve optimal marketing strategies. MMA works with clients to develop fact-driven marketing strategies, comprehensive brand plans, on-demand marketing effectiveness, and comprehensive analysis of brand plan execution results.MMAs client relationships result in increased sales growth, improved profitability, and increased efficiency in marketing investments.

 

Address: 401 N. Michigan Ave.14th Floor Chicago, IL 60611
Telephone: 203-834-3300
Website: http://www.mma.com/