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Austin SportsGear Inc. (ASI) in Something Directory

 

It was the 1980’s. Mom, appalled at the “strawberries” her ball-playing boys were collecting (and going broke on bandages and antiseptic) custom-made a couple pair of sliding shorts. Soon teammates were lining up for their pair. When it occurred to us boys that Mom might have to spend her golden years hunched over a sewing machine, sweatshop-style, we arranged for our own production. The business was incorporated as ASI in 1989. For about a year the business literally operated out of the family garage. Dad built and installed inventory bins and a shipping table in the garage (the vehicles went outside). Tonya’s old bedroom became the office. Excess inventory was piled in the family room. And while the kitchen/phone center combo wasn’t the most efficient configuration, it did result in impressive multi-tasking: We learned how to take an order and make a sandwich at the same time. Thanks Mom, Dad, and the Academy (oops, wrong speech). And thanks, Dave, for marrying Tonya and getting her out of her office—er, bedroom. At ASI, our mission since the Garage has been to produce the highest quality compression and padded short products on the market, and sell them at a fair price.

 

Address: 209 E. Washington Ave, Suite 485, Jackson, MI 49201
Telephone: 800-999-7543
Fax: 517-784-1735
Website: http://www.austinsportsgear.com/